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Preparing
for Conversations with David Skyrme
Developing
Knowledge Leadership
 Introduction
It has been the
Association of Knowledgework's good fortune to have, from the
UK, Dr. David J. Skyrme, BA, MA, D.Phil, as its member and frequent
collaborator from the beginning. And it is our good fortune to
have him as our guest moderator October 22 to November 2, 2001,
in the AOK STAR SERIES which takes place
that month in the Knowledge Work/Systems Community of Practice.
David Skyrme is
a strategic analyst and management consultant with extensive
knowledge and experience of information and knowledge management.
He blends deep analytical insights with practical management
experience. Combining the skills of thinker, analyst, synthesizer,
communicator, project manager and innovator, during his career
he has been responsible for introducing new thinking, new products
and services, new methods, and new initiatives.
David's hybrid career
embraces consulting, part-time writing and academic activities.
He lives with his
wife in the village of Highclere in North Hampshire, England
(approximately 55 miles or 85km west of London), where he teleworks
from his home office. His interests include swimming, badminton,
photography, and rambling, especially in the Wessex Downs Area
of Outstanding Natural Beauty. He has three grown-up daughters,
pursuing careers in landscape architecture, banking, and marine
conservation.
Since completing
a first class honors degree and doctorate at Oxford University
David Skyrme has held a number of marketing, analyst and management
roles in a 25-year career in the computer industry, many of them
senior roles in Digital Equipment Corporation (DEC). While there,
he created and managed Digital's UK Market Intelligence group,
setting up processes for analyzing computer industry trends,
and creating a knowledge centre.
As UK Strategic
Planning Manager, he developed strategic planning processes for
creating the vision and plans for the UK board of management.
He was co-creator of People for the '90s, a strategic
initiative that culminated in DEC's recognized leadership in
virtual working practices.
He left Digital
in March 1993 and set up his own management systems consultancy
- David Skyrme
Associates Limited. In association with its network partners,
it provides products and services that give senior executives
and policy makers insights into creating successful knowledge-based
strategies.
David publishes and presents regularly on a wide
range of strategic information issues, including knowledge management,
strategic impact of IT, innovation, networked and learning organizations,
hybrid managers, market and global intelligence systems, information
resources management (IRM), Internet business strategies, virtual
organizations and teleworking.
He is best known
today as a leading authority on knowledge management, including
being featured as a 'guru' by Information Age. In 1997,
he coauthored Creating
the Knowledge-Based Business,
described by practitioners as "required reading" and
"the bible of knowledge management". This was followed
in 1998 by Measuring the Value of Knowledge, described
by Bipin Junnarkar, when Director of Knowledge Management at
Monsanto as "an outstanding contribution to the field of
intellectual capital measurements". Recently published is
his book Knowledge
Networking: Creating the Collaborative Enterprise, Butterworth-Heinemann
(1999).
David is also involved
in academia. His recent work has included running MBA and short-course
workshops, course development, external examiner and assessor,
supervising MBA projects, tutoring and mentoring (The Open University,
Reading University, Henley Management College and others). He
is an Affiliate of the Oxford Institute of Information Management
at Templeton College, Oxford, a senior research fellow of the
Institute of Innovation, Creativity and Capital at the University
of Austin, Texas and an Associate of the Gyosei Institute of
Management Studies. From 1995-99 he was a member of the ESRC
Research Grants Board, representing users of social and business
research. He is a member of the Strategic Planning Society.
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Capitalizing on Knowledge:
From E-Business to K-Business
by David J. Skyrme
http://www.kwork.org/Store/featured.html#Skyrme
Paperback
- (July 1, 2001) 331 pages
Butterworth-Heinemann
Editorial
Reviews
Book Description
- Demonstrates how
the overlap of the two high profile strands of e-business and
knowledge management are creating new k-business opportunities.
- Describes new business
models for marketing knowledge over the Internet.
- Provides practical
guidelines for packaging knowledge and participating in knowledge
markets.
Many organizations
are embracing knowledge management as a source of strategic advantage.
But already people are asking: what comes next? Likewise almost
every large organization is heavily involved in e-commerce and
turning their organizations into e-businesses. At the moment
most e-commerce is focused on selling traditional products and
services through the new medium of the Internet. However, the
more an organization evolves into an e-business, the more it
can exploit knowledge flows between themselves and their marketplace.
This book draws
together the two strands of knowledge and e-business into the
emerging field that this book has called k-business. A k-business
is one that turns an organization's knowledge assets into knowledge
products and services and uses the Internet to market and deliver
them online. Despite its newness, the Delphi Group have forecast
that within five years person-to-person information e-commerce
(a major aspect of k-business) will be a $5 billion business
leveraging $50 billion in sales of other products and services.
From the Publisher
Capitalizing on
Knowledge aims to give professionals and managers early insights
into how to develop successful k-businesses. It takes a critical
and balanced view of the building blocks of a k-business including
knowledge productizing, e-commerce enablers and Internet marketing.
It draws on lessons from successes and failures in the dot.com
landscape and of the early pioneers of knowledge markets. The
writing style engenders interest and readability supported by
diagrams, screen images, check lists and frameworks. There are
'points to ponder' to stimulate thinking and decision-making.
Five case studies and over 50 illustrative examples provide insights
into the application of the book's concepts. No other book brings
all the elements of a k-business together in one place to provide
a thought provoking yet practical companion for those who want
to capitalize on their knowledge.
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